Korea is a well known country for itโs pop culture. But did you know about korean fashion ? Every year the Dongdaemun Plaza is holding Seoul Fashion Week. During the weekend you can go around there to check out the latest trends. Many koreans and models are going there to show off their latest purchase and creations. Itโs the perfect time to get some great picture and get inspired.ย If you are interested into getting the perfect korean style here is a list of shop and places you should go to pick up your next โkoreanโ outfit.
COUPLE OUTFIT PARADISE & STREETWEAR : M. PLAYGROUND, TROUBADOUR, AA PLACE

Those 3 shops are perfect to get an androgyne look or couple outfits as they are selling mainly men outfits but that can be adapted to girls too. They are holding large choices of printed t-shirt in summer and printed sweatshirt in winter. They also have all the basics that you need to make your outfit comfy for a really affordable place.
Expat tips:
Need new socks ? Head to Playground store. They often do promotion 1 pair of socks for 550 won ! If you find somewhere cheaper please let us know in the comment below.
ADDRESS:
– PLAYGROUND: 8 Hongik-ro 3-gil, Seogyo-dong, Mapo-gu, Seoul
– TROUBADOUR: 169-11 Donggyo-dong, Mapo-gu, Seoul
– AA PLACE: 163-20 Donggyo-dong, Mapo-gu, Seoul
SOFT COLOR HEAVEN : MARKET A, SEOUL ARCADE


Korea is also very famous for wearing a lot of very cool tone and especially a lot of beige. To find those pieces head to Market A or the last floor of the Seoul Arcade shop. You can also find those pieces in different stores but those two places are specialised in linen pieces. The basic that you should get is a beige trench coat and for boys a light pants.
ADDRESS:
– MARKET A : 48 Dongmak-ro 7-gil, Seogyo-dong, Mapo-gu, Seoul
– SEOUL ARCADE : 356-2 Seogyo-dong, Mapo-gu, Seoul
ANY STYLE YOU WANT : TOMATO LIBRARY, SUBWAY STATIONโฆ
If you are not searching for anything special but just want to explore and try different style, head to Tomato Library you can find menโs & womenโs outfits. There is option to get clubbing, cute outfits, couple t-shirt, flower dressesโฆ Also if you just want to get inspiration and mainly cheaper prices, you can check out Jamsil and Gangnam station. Those places are like a maze so please try to remember the way back to your exit. Itโs impossible to name one shop as there is hundreds of small shops in those station, you can find a little bit of everything.
Expat tips:
If you want to buy some clothes in the subway station, bring some cash with you to avoid card fee. Also you can try to bargain the price with cash.
ADDRESS:
– TOMATO LIBRARY : 10 Hongik-ro, Seogyo-dong, Mapo-gu, Seoul
– VARIOUS UNDERGROUND STATION MARKET : Jamsil Station, Gangnam Stationโฆ
FANCY OUTFITS : A.LAND

ADDRESS:ย 29 Yanghwa-ro 16-gil, Seogyo-dong, Mapo-gu, Seoul
There is many A.Land around Seoul. These shops groups many different creator brands. The price can be higher than in the shops mentioned above but you have more chance to find more unique pieces.
KOREAN BRAND SHOPS : 8 SECONDS, TOP TEN, FILA
If you want to be sure to get the comfort of nice fitting rooms and have sizes option you can go to branded korean shops like 8 Seconds,andย Top Ten. There is stores around every big station in Seoul but also in every big city in Korea. Fila is also a brand you should check out not only for shoes but also for sports outfit.
SPECIAL TIPS FOR WESTERN SIZING
Unfortunately most of those shops are selling free size items and it can be hard to find something that will fit you. If you are searching for basic items in bigger size or longer etc you can head to brand stores like H&M and Uniqlo. Those two shops are famous in Korea to get any kind of basic pants, shirts etc and they propose a wide size and colors options.
We hope this blog article was helpful and you can find anything you need while shopping around Korea. Do not hesitate to share with us your favorite store and your best finds and bargain !
Read more: Goto mall (Gangnam Terminal Underground Shopping)